Carmen Kearney-Millan, chief financial officer for Diablo Grande’s parent company, World International, announced last year that the extreme fitness challenge had brought more than 20,000 athletes and attendees to the Diablo Grande Golf & Country Club in 2012.
In 2012, more than 10,000 entrants from across the country swam through a vat of ice water, ran up a greasy half pipe and stumbled through a field of electric wire, as Diablo Grande’s Legends golf course and its neighboring slopes were transformed into a task run, complete with 20-military style obstacles.
Tough Mudder events include a 10-12 mile obstacle courses designed by British Forces to test participants’ all around strength, stamina, mental grit and camaraderie. As the leading company in the booming obstacle course industry, TM has already challenged half a million inspiring participants throughout the United States, Canada, the United Kingdom and Australia.
This year, the TM NorCal 2014 is expecting 8,000 bodies during the April 12th and 13th weekend between participants and spectators. Only those who are 18 and older may compete, although spectators of all ages are welcome.
Advertised as “probably the toughest event on the planet,” the event aims to test the strength, stamina, mental fortitude and camaraderie of runners, who must sign a “death waiver” before they participate.
Though serious injuries may occur, Kearney-Millan states that a big number of local volunteers along with the event’s staff and emergency services will be on hand to ensure the participants’ safety.
Although the event will stimulate athletes throughout the globe, local businesses are expected to benefit too, said Kearney-Millan.
“World’s International’s purpose as the host is to be part of the Tough Mudder’s great cause,” said Kearney-Millan. “Supporting the Wounded Warrior Project and, at the same time, expanding the public’s awareness and exposure to our beautiful 30,000 acres of land that is Diablo Grande, our beautiful community and great golf course.”
TM and World International (Diablo Grande) are working together to maximize the benefits of the large turnout for Patterson’s local community by promoting other businesses and engaging with a range of community groups.
In 2012, several Patterson businesses were involved in providing materials and services for the event, she said. For instance, Yancey Lumber contributed lumber for the Mudder’s various obstacles.
Restaurants in the Villa Del Lago retail area near Interstate 5 were packed throughout the weekend of the event, and dozens of competitors made their way further into town.
Local hotels thrived over the weekend as well, with many spending the night in the West Side’s temporary dwelling places.
There is no prize money involved, although contestants who finish will win a t-shirt, headband and “hard earned beer.” The idea, organizers say, is not to win, but to make it through, often with help from fellow contestants. The nonprofit has raised more than $6.5 million to date for the cause, according to the company’s website.
Those that are interested in signing up to compete must do so before April 11. Registration fees are currently set at $185 for both Saturday and Sunday. For information and registration, please visit toughmudder.com.
Contact the Patterson Irrigator at 892-6187 or firstname.lastname@example.org.